We Drive Immediate Impact
& Build for Future Success

We guided a sustainability-focused global business to recognize their limitations and current brand perception, which were preventing them from evolving their brand foundation and increasing their relevancy with customers. 

 

Through a comprehensive assessment, we examined their current position, future prospects, market dynamics, and competitive landscape. This analysis enabled us to identify areas for adjustment, align brand narrative with their vision, and strengthen their market position in existing and emerging markets.

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A multi-channel luxury brand faced declining sales and significant cash constraints threatening its growth and profitability. 

 

We were brought in to diagnose the overall health of the business and provide actionable steps tailored to their unique challenges. We began by refining the brand's core values and identifying its ideal customer, ensuring every subsequent action aligned with the brand’s mission and vision. We then conducted a detailed review of their KPIs, helping us pinpoint the strengths and weaknesses. We analyzed on-hand inventory and future forecasts, identifying cash liabilities tied up in excess stock. This approach allowed us to address the most impactful issues first.​​

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We partnered with an omnichannel retailer to establish future growth strategies and identify key enablers for success.

 

The primary focus was redesigning their organizational structure and reallocating resources for new and existing positions to optimize the business. Additionally, we created a leadership development program to identify and develop future business leaders.

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We collaborated with a Fortune 10 retailer to delineate and define over 20 stand-alone brands within their comprehensive brand portfolio.

 

By establishing distinct brand positions for each, we enabled the brands to exist independently and coexist clearly within the customer ecosystem. This strategic approach ultimately resulted in a 30% decrease in cannibalization.

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 We helped a multi-category, multi-channel brand with unprecedented year-over-year growth navigate the path to sustain and maintain their current trajectory.

 

By conducting assessments of customer demand, market opportunities, and brand reputation, we formulated a comprehensive strategy spanning across channels and product categories. This strategy helped our client not only maintain their current course but also enabled them to fortify their brand while optimizing organizational capabilities and creating operational efficiencies.

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We supported a total transformation for a European retailer with declining revenues, unproductive physical stores, and a nascent e-commerce business, turning them into a profitable market leader.

 

By establishing a clear vision of their target customer and developing an omnichannel strategy to address product assortments, promotional plans, and marketing messages, our efforts resulted in a 5% growth in revenue and a 12% growth in EBITDA. This also led to market share gains in specific and targeted categories and an increased share of wallet with target customers.

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